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Forget Purpose Driven Organization
This piece is adapted from the show notes to Business Second Opinion Podcast episode #117. Use the embedded player below to listen now or subscribe to future episodes on the podcast platform of your choice.
A Purpose Driven Organization, According to Harvard Business Review
The July-August 2018 Harvard Business Review had a cover story on creating a purpose driven organization and the value it has for getting employees fully engaged and energized about the business. Recommendation from the authors, Robert Quinn and Anjan Thakor, were practiced by my colleagues in the late 1960s through 1980s. There was a demand for a different way to do business, but “purpose driven” is not enough or even the best option. The article presents stories of where people become more engaged through one method, giving them purpose for their work.
Ninety percent of people work for someone else and do not own their own labor. Only twenty percent of people enjoy their job and feel engaged. That is bad news for both employees and employers. Business…
